2024’s Best Customer Journey Mapping Tools
Comparison and review of the customer journey map software tools you can use to document and manage your customer journey
Comparison and review of the customer journey map software tools you can use to document and manage your customer journey
This practical post looks at 7 lead prospecting types all business can use and 3 best practices to maximise the number of leads you convert.
Creating an effective customer experience measurement framework is essential. We review the right CX metrics to use in your business.
The term Employee Net Promoter Score® or eNPS is seen increasingly often in company reports, but what is it and should you use it? Since
Discover effective bank customer retention strategies tailored to each stage of the customer life-cycle. Learn how to leverage customer feedback and personalization to keep your banking customers engaged, loyal, and satisfied. Explore the secrets of successful customer retention in the competitive world of banking.
We examine everything you need to know to maximise the response rate for your next customer survey.
Australian social media statistics from across a wide variety of sources with analysis and recommendations on which platforms are most effective.
What are Customer Journey Maps, User Journey Maps, User Flows and Buyer Journeys, where and how you should use different customer journey maps.
All you need to know about ToFu, MoFu and BoFu with clever tips from B2B marketing experts on getting leads through the marketing funnel
Best practices for building a high-performing customer experience (CX) team: Insights from top CX leaders.
We are sharing the three service attributes that consistently drive 80% (or more) of customer loyalty across a range of businesses.
The key differences between landing pages and homepages. Learn when to use each one to drive conversions and achieve your business goals.
Covering the different B2B marketing social media Use Cases for Facebook and LinkedIn and which platform is best for each application.
In this post I provide a practical approach to setting Net Promoter targets for your organisation and staff.
The phases of customer feedback program failure are similar for most organisations. Let’s track through what happens.
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