A comprehensive introduction to this widely used customer feedback metric and how you can use it to drive improvements in your business.
In-depth guides covering:
- Statistical analysis
- survey Design
- Implementation
- Response rates
- and much more
The ultimate resource list for B2B companies looking to attract and manage sales leads.
Our Latest Posts

Social Media Statistics for Australia (Updated January 2023)
Australian social media statistics from across a wide variety of sources with analysis and recommendations on which platforms are most effective.

5 Best Practices for Effective Customer Feedback Programs
Make sure your customer feedback program is up-to-date. Follow these 5 steps to make sure you get the most out of your program.

Documenting Your Contact Centre Project to Maximise Success
Get the most out of your call centre project with these essential steps to documentation success. Start today!

The Pros and Cons of Post Call IVR Surveys
After spending 15 minutes on the phone to my bank the nice lady asks me if I would hold on after she hangs up to take a short survey. Sure what’s one more survey to

The 9 Call Centre Reports Every Marketing Manager Must Have
Unlock the power of call centre reporting and analysis to improve your marketing. 80% of businesses can benefit from better Call Centre Reports.

Biased Questions: How to Identify & Fix Them in Surveys
Biased questions are a common problem in surveys and this post outlines what they are, how to identify them and how to fix them.