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Using the Customer’s Name in the Branch

Using Customer Feedback To Grow Sales

Using the Customer’s Name in the Branch

Calculate your ROI with this Excel-based Return on Customer Retention Estimator
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It’s not surprising that using a customer’s name during a transaction is good. But what may surprise you is that it’s worth 9% points of customer satisfaction. New research, see chart below shows, just how important this very small personal touch is to your customers.

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