Customer Feedback Survey Design

Customer surveys come in many shapes and sizes but customer feedback question mistakes tend to be the same and they repeat time and time again.

Recently my wife and I spent some very nice time in a Club Med beach resort. These have become one our favourite vacation destinations over

A simple change in words can influence the response. Choose your words wisely as it may skew your results!

The length of your customer survey is just as important as the questions you’re asking. So exactly how long should your customer survey be?

Staring at a blank sheet of paper trying to write a customer survey is never fun.   However, if you break the survey down into logical

There are plenty of bad customer satisfaction surveys and plenty bad customer satisfaction survey questions but today were loing at the worst mistakes we

Customer surveys and customer survey questions come in many shapes and sizes and it can be confusing which you should use. But help is at hand: there are only three types of customer survey question you will ever need. In this post we’ll examine each question type, how it should be used and provide examples.…

You’ve spent weeks framing the course, writing the course notes, building PowerPoint slides, boing just the right venue. Now the course is over you want

The starting point when designing customer loyalty feedback programs should be understanding what your customers care about and how well you are meeting their expectations.

Because I’m in the industry, I maybe like you, take all the customer satisfaction feedback surveys that I can, to see what organisations are doing, what works

Any organisation that wants to build its business long term needs to listen to and act on customer feedback.  This need to capture customer feedback