Adam Ramshaw

Business Card

Adam Ramshaw
Genroe (Australia) Pty Ltd
L32 1 Market St, Sydney 2000, NSW, Australia
T: +61 2 9191 4747
M: +61 416 040 566
Twitter: @genroe


Adam possesses more than twenty years of experience in senior executive roles with global and Australian organizations. A natural strategist, he has a developed a deep knowledge of customer, financial and data analysis.

As co-founder, owner and Director of Genroe, Adam is responsible for all aspects of the business. Founded in 2002 Genroe’s core deliverables are in the areas of customer feedback management and customer experience management. It has helped business to business and business to consumer organisations to better understand and generate higher value from their customers.

Adam’s clients at Genroe have included Commonwealth Bank of Australia, IAG, AMP, nib, MYOB and iSelect.

Prior to Genroe, Mr. Ramshaw held various roles in marketing and general management. Roles included Managing Director at a successful niche software company, Head of Global Marketing and Head of Corporate Financial Planning and Strategy for Scitec, Ltd (now VeCommerce) and a variety of senior business management roles with Honeywell, in Australia and the US.

In addition to his role at Genroe, Adam is also widely respected on the international and domestic speaking circuit for his expertise in customer strategy, Net Promoter®, customer feedback management, data analysis and customer-driven financial modelling. He holds an Honours Degree in Mechanical Engineering, as well as an MBA from the Macquarie Graduate School of Management.


Send this to a friend