What really works?
For many years now we (Genroe) have been working with our clients to help them create and run successful customer feedback and Net Promoter programs. Over that time we have seen many good implementations, and some not so good implementations.
While we have seen lots of great ideas and know quite a few pitfalls that will likely spell failure, we wanted to really expand the statistical validity of what works and what to avoid.
So based on interviews with a range of client staff we have created a survey to collect information on the secrets of successful customer feedback.
[Breaking News]: This research project has been completed and the results are now available. If you are ready to improve your customer feedback and action process, download the report now.