Proposed Open Data Interchange for the Net Promoter System
This is a guest post by Adam Dorrell, CEO CustomerGauge on a newly published open data interchange approach for Net Promoter data.
For numerous businesses, consultants, software vendors, and other organisations, the Net Promoter® System has become the customer loyalty metric of choice since its launch as the Net Promoter Score in 2003. We know – we first started to use it ten years ago, and launched our software service CustomerGauge, which uses NPS as its sole metric, in 2007.
In this first decade of its existence, the concept of an Open Data Interchange – essentially a common standard for importing and exporting Net Promoter data from system to system – has been talked about, but has never become a reality.[Read more…]